S.T. Dupont Paris is highly associated with stylish and collector's item lighters, pens, handbags, tech gadgets and recently men's fashionable ties, etc. This company was founded by Simon Tissot Dupont in 1847 after several years of producing luxury goods since 1872.
Originally, ST Dupont was created as a carriage company which was ruined in a fire in 1872. But the incident didn't stop the founder to venture fully into business that made leather briefcases for men in politics and business.
S.T Dupont has since become a big name in men's accessories and also some women's. The lighters by S.T Dupont to date are highly expensive for being collectors' items. Where fashion sense is synonymous to expensive price is what S.T Dupont is associated with. The intended market is well identified in the quality and prices of S.T. Dupont products.
In this era where bargain sales have been sought after by majority of the buying public, the clientele of S.T. Dupont relies on the importance of the brand name being a classy choice to give justice to every item these clients buy. S.T. Dupont is very well known for its luxary masculine accessories; however, since any business will try and maximise the marketability for profit, women's accessories are now recently sold at S.T Dupont shops. S.T. Dupont brands breathe out the masculinity in every man as prescribed and inspired by the founder. In these times where machismo is shown not only in the positions men hold in the business, politics, entertainment, sports and media, but also in their taste for clothing, accessories, gadgets, etc. The materials used in the production of S.T Dupont products are from the finest; this makes the items highly sought after by people who are very keen into the quality of the product, price is not an issue for these clients.
As mentioned above, price is secondary for people who want to live in style and class. The exhibition of anything expensive is like a vitamin pill that boosts their immune system and makes them uninhibited to takefurther in the race of success. The accessories for men and women alike are made to match the busy lifestyles of the modern busy gentlemen and ladies. Excellence is encapsulated in the process of creation in every S.T Dupont products. To match the generation where internet has been a major path to acquiring of goods, S.T. Dupont products are also available online and every season promises a collection of items on sale for everybody.
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